FAQ – Social Media Planner 2026

General

What is a social media planner?
A social media planner is a tool designed to help you organise and schedule your content, map out campaigns, track goals and stay consistent across platforms. The 2026 Social Media Planner combines paper and digital systems to make planning simple and effective.

Why do I need a social media planner?
Consistency is the number one driver of growth on social platforms. A social media planner gives you structure, removes the stress of last-minute posting and helps you align your content with your business goals.


Product Details

What’s included in the 2026 Social Media Planner?

  • 12-month dated calendar (January–December 2026)

  • Weekly spreads for posts, notes and goals

  • Goal-setting and reflection sections

  • Notes pages for ideas and campaigns

  • Premium A4 hardback cover with bronze-gold coil and gold foil 2026

  • Three design options: Sage Minimal, Celestial Glow, Abstract Organic

What size is the planner?
The 2026 Social Media Planner is A4 size, making it spacious enough for notes, schedules and brainstorming while still desk-friendly.

What makes this planner different from a regular diary?
Regular diaries are designed for appointments. The Social Media Planner is designed specifically for content creation and marketing, with layouts, prompts and space tailored to campaigns, posts and reflection.


PlannerSync (Digital Companion)

What is PlannerSync?
PlannerSync is the digital companion included with every planner. It adds AI and online tools to your planning process, so you get the best of both paper and digital.

What features does PlannerSync include?

  • Awareness Dates Calendar with real-time updates and content ideas

  • Ideas Hub – paste any URL and generate posts in your brand voice

  • Brand Hub – store your tone, keywords and products for consistent AI content

  • OCR Capture – scan handwritten notes from your planner and turn them into editable text

How do I access PlannerSync?
When your planner ships, you’ll receive an email with a unique code to unlock 3 months of PlannerSync for free.


Ordering & Pre-Orders

How much does the planner cost?
The pre-order price is £32. After the pre-order period ends, the price will rise to £40.

When will my planner ship?
Pre-ordered planners will ship in [insert month here]. You’ll receive tracking details once your order is on its way.

Can I choose my design?
Yes. You can select from three designs at checkout – Sage Minimal, Celestial Glow or Abstract Organic.

Do you ship internationally?
Yes, we ship worldwide. Shipping costs and delivery times vary depending on your location.


Use & Benefits

How do I use the Social Media Planner effectively?

  • Map your posts weekly

  • Batch ideas in the notes pages

  • Review your goals monthly

  • Use awareness dates for inspiration

  • Combine with PlannerSync to speed up content creation

Does it really help with consistency?
Yes. Writing down your goals and planning ahead keeps you accountable. Customers who use the Social Media Planner say they post more regularly and feel more in control of their content.

Is this planner just for businesses?
No. It’s also perfect for content creators, freelancers, influencers, marketers and students who want to stay consistent online.


Social Proof

Who uses the Social Media Planner?
Over 3,500 businesses have already used our planners, from global names like Meta, Hootsuite, NHS, Virgin Media, Veolia and Constant Contact to small independent brands, shops and creators across the UK.


👉 Still got questions? Reach out to us at lucy@lucyshall.com. We’re happy to help.