About The Planner

Our social media planner and workbook is designed to help you plan and organise your content offline, so you never have to scramble for ideas at the last minute again.

With the planner, you can create a comprehensive social media content plan for one or multiple channels. The planner starts with yearly and monthly marketing goal setting, including a section for determining your customer avatar, business personality, and brand guidelines.

 

 

Our social media planner and workbook is designed to help you plan and organize your content offline, so you never have to scramble for ideas at the last minute again.

With the planner, you can create a comprehensive social media content plan for one or multiple channels. The planner starts with yearly and monthly marketing goal setting, including a section for determining your customer avatar, business personality, and brand guidelines.

 

 

This year, the social media planner is better than ever. We've removed the dates for added flexibility and improved its design. The planner features a hardback cover, bound bronze rings, gold foil lettering, and two beautiful designs, with 200 pages of 100 GSM luxury paper made for writing with multiple pen types.

Inside, you'll find usage instructions, goal planning, a customer avatar section, business personality, and a look and feel section for adding your font and color choices. The monthly planning pages include a list of special holidays and awareness days to plan around, as well as social media prompts and ideas. The weekly planning section breaks down your content into channel, theme, visual, and caption sections.

Towards the end of each monthly section, there's an analytics tracker for logging metrics such as reach, engagement, and popular posts. This helps you reflect on the month and fine-tune your strategy for the future.

The social media planner also comes with a collection of social media post ideas to keep you inspired. The planner is packaged in a beautiful box, making it the ultimate luxury unboxing experience for stationery lovers. Whether you're working from home or on the go, the social media planner is your offline guide to staying organized and consistent with your social media content.

What our customers say:

“Wow! Just what I’ve been looking for to plan out my social media content. I tend to write a lot of my ideas down before I put them into action and usually it’s just using a standard notebook, however, I really wanted to find something that was fit for purpose and I came across this. It’s exactly what I was looking for with loads of added extras also! Very meticulously put together and excellent quality! The A4 size allows for lots of extra writing and planning room also. Definitely would recommend this for anyone who plans content for business."

Sarah Jane Vincent - Miss Content Creative

"Being a business who is using Social media regularly this will help me to be more consistent and more structured in my social marketing.

The planner has all the prompts I need to keep my social media enaging, eye catching and consistent. This planner is a gem. I absolutely love it. It's more like a secret tool for my business to keep ahead of my competitors. It's incredibly empowering!

As soon as you buy this planner you'll feel so relieved. As soon as you get an idea add it to your planner and you can move forward and focus on your new clients.

I believe every business should have this planner."

Jennifer Gilmour

"Most well organised and useful planner"

"I bought this planner to support my business and I have nothing but positive things to say. I've bought a number of 'pretty' planners in the past but this one actually provides value inside the cover. The first 10 pages act like a workbook with useful prompts to help you form your strategy for your social and content for the year. Each month is headed up with a monthly view, notable days and tips to create content to support your online visibility and engagement. Following this there is then a week-to-view to plan out the content to post on each day, with space to track your weekly goals, follower count and review what worked/didn't.

If you manage social/content for your own businesses or for others I highly recommend this planner!"

Lauren Bennet - Evoke Media Ltd

"This is the only planner that has EVERYTHING you need. It completely keeps me in check. The layout helps with productivity. This years is even better and improved sections."

Georgina Thomas, Marketing Manager - Tillhill Forestry

 

About the Creator:

The planner was created by Lucy Hall who has been working in the social media industry for 10 years after creating an e-commerce start-up as a teen and then working in the city for various media firms she started as a freelancer creating social media content plans for clients including brands and agencies until she set up her own agency and now runs regular social media training and accredited content planning courses to thousands of people around the world. She is featured regularly on the BBC and featured as a Facebook Blueprint Lead Trainer. Lucy is a Facebook and Enterprise Nation #SheMeansBusiness Advisor and accredited trainer.

Lucy is also the founder of the UK's biggest social media festival SocialDay and Digital Women a community that empowers a million women through digital skills.